blog

Our Monkey Brain

This is where we crack the nuts. Thoughts on strategy, design, development and AI, unfiltered and straight from the team's monkey brain.

July 13, 2026

What should a good business website do in 2026?

What does a good business website really need in 2026? Findable, fast, capturing leads, self-manageable, secure and measurable. With…

July 13, 2026

Native app, web app, or website: what fits your business?

Native app, web app, or website? Three routes, three goals. A concrete decision guide with a table and cost implications, so you know what…

EU AI Act: what does your SMB need to sort before 2 August?

July 13, 2026

EU AI Act: what does your SMB need to sort before 2 August?

A practical checklist for SMBs. What you really need to handle before the 2 August 2026 AI Act deadline, and what you can safely leave…

The difference between a website and a web app

June 22, 2026

The difference between a website and a web app

Website or web app? The words get used interchangeably, while the difference decides what you have built and what it costs. A…

June 22, 2026

When does your SMB actually need a mobile app?

Does your SMB really need an app, or is a website or web app smarter? An honest decision guide, even when the answer is sometimes "not just…

Building an MVP: what it really means

June 15, 2026

Building an MVP: what it really means

You have an idea and want to build an MVP. What an MVP is and isn't, what it costs, and how to pick the right agency. An honest guide.

June 8, 2026

What the AI Act means for SMBs

What does the AI Act mean for your SMB if you have software built? Plain, honest, no panic. What changes, and when.

What does building a website or app cost?

June 1, 2026

What does building a website or app cost?

What does a website or app actually cost? We map it out as honestly as we can: what drives the price and where the big differences really…

June 1, 2026

Custom software or a standard package?

Build custom or use an off-the-shelf product? An honest weighing for SMB owners, even when the answer is sometimes "a standard package is…

02
ai
May 29, 2026

Why we keep AI in the loop, not on autopilot

AI ships fast. AI ships wrong. The trick is using it where it accelerates judgment instead of replacing it. Here is how we draw the line at…

Prompts are code too

May 27, 2026

Prompts are code too

AI is fast. But every prompt that drives something belongs in version control, not a chat history or someone's head.

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